Crometrics · ROAS Modeler

What's a higher conversion rate actually worth?

Enter your traffic, spend, and baseline CVR. We'll show you the revenue and impact of lifting it. No sign-up. Share or save your scenario with one click.

Start with your business type

E-commerce

Sessions × conversion rate × AOV. Model the revenue lift from raising your site's CVR.

Works for DTC, retail, marketplaces.

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Lead Gen

Sessions × form conversion × close rate × customer value. See what a higher form-fill rate is worth.

Works for B2B, services, high-ticket.

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Subscription

Sessions × signup × trial-to-paid × LTV. Measure acquisition ROI on a lifetime-value basis.

Works for SaaS, memberships, streaming.

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Not sure which fits? Pick the closest — you can switch later, and most inputs map across types.